During the height of the COVID-19 pandemic, we partnered with a coalition of small businesses at the Village at Chambers Bay to create the Here to Stay campaign: a unified message of resilience, safety, and local pride. Designed to remind the community that these businesses weren’t going anywhere, the campaign put faces to storefronts, highlighting the individuals behind the counter with warm headshots, safety-focused photography, and candid storytelling. We produced a mini documentary capturing the heart of the Village Collective, where business leaders speaking to their challenges, hopes, and commitment to the community. Alongside a full suite of print and digital assets, including posters, flyers, and social content. At its core, Here to Stay was about showing up for each other, for local business, and for the future of the community we call home.